thanks for considering me for your show, podcast, or program!


I’m here to help your audience simplify their Instagram strategy, make sales without the stress, and maybe even reclaim some sanity (because, let’s be honest, that’s priceless).

This page has everything you need to make booking me a breeze.

Speaking Topics & Expertise

5 Steps to Sales on Instagram: Turning Followers into Paying Clients

This isn’t about chasing vanity metrics or posting nonstop. It’s about working smarter, not harder. I’ll teach your audience my proven 5-step strategy that simplifies Instagram and focuses on what really matters: making sales.

Key takeaways:

  • How to grow an audience that actually engages.

  • The key to building trust and connection so followers stick around.

  • What to post (and what to skip) to make sales without feeling “salesy.”

Why Your Old Instagram Strategy Isn’t Working Anymore—And What to Do Instead

Buying behavior has changed. Attention spans are shorter. Trust matters more than ever. And if your strategy hasn’t shifted with it? You’re probably posting, hoping, and hearing crickets. I break down how to realign your Instagram content with what today’s buyers actually need to see before they’re ready to buy—so you’re not stuck in the scroll-and-ghost cycle.

What we’ll cover:

  • Why traditional “post consistently and hope” advice is outdated

  • What buyers are really looking for before they DM or click “buy”

  • How to adjust your strategy to match their journey—and make more sales without burning out

Stop Guessing: A Foolproof System for Strategically Planning Your Instagram Content For Sales

Content creation shouldn’t take over your life. I’ll share my system for planning posts that work together to drive sales—without spending hours glued to your phone.

What we’ll cover:

  • The three must-have content types that do the heavy lifting for you.

  • My time-saving process for batching content, even if you’re juggling a million things.

  • How to make sure your posts build trust and connection before you pitch.

Mom Life Meets Instagram: Growing Your Business Without Burning Out

For mompreneurs, Instagram can feel like just another chore on an endless to-do list. I’ll share how to make it work for your business (and your life) without the overwhelm.

What we’ll dive into:

  • How to set realistic goals that fit your current season of life.

  • Why quality content beats quantity every time (and how to nail it).

  • How to create content that connects with your audience in just 10 minutes a day.

The 3 Most Common Instagram Mistakes (and How to Fix Them)

Most business owners are just a few tweaks away from making Instagram work for them. I’ll highlight the most common mistakes holding them back—and how to fix them today.

What they’ll learn:

  • Why the wrong audience might be killing their engagement.

  • How to stop posting randomly and start planning for success.

  • The importance of connection and how to build it quickly.

As Seen On:

Sydney’s Bio/Introduction:

Sydney O’Brien is a Certified Instagram Strategist who specializes in helping women (especially moms) use Instagram to make sales without sacrificing their family time—or their sanity. With over 2,000 clients and students impacted by her proven strategies, Sydney’s mission is simple: show busy moms how to take the stress out of Instagram and turn followers into paying clients.

When she’s not teaching her 5 Steps to Instagram Sales strategy, Sydney’s homeschooling her four kids, navigating military life with her husband Billy, and sneaking moments to read a good book (preferably with coffee in hand)

Conversation Starters:

I’ve moved four times in the last five years (once was half way across the country with a 7 week old!). I can pack a house like a pro, but don’t ask me where the matching socks are.


Random things I’m obsessed with: coffee, books I start but never finish, and finding the best local pizza in every city we move to. Oh, and convincing my 5-year-old that veggies are not “the enemy.”


I had three kids in four years, 2 water births and a COVID baby, and somehow I survived on caffeine, frozen waffles, and sheer willpower. My superpower? Turning chaos into clarity—and finding time for Instagram strategy in the middle of it all.

Want to be on my podcast?

If you’ve got an inspiring story, expert advice, or tips to share with my mompreneur audience, I’d love to hear from you!